Shut the front door! Be still my beating heart, did someone hear my boredom cry? Get a load of this breaking news: The Wall Street Journal reports Ironman to Get Less Exclusive: Owner of Legendary 141-Mile Triathlon Plans to Expand With Shorter Races.
Let’s pump the brakes here and focus.
Pros: It’s only 31.9 miles (an Olympic distance triathlon), which means – I’m totally going to do this, even if I have to swim on my back.
Cons: If I did a proper Ironman 70.3+ miles I would be pissed that people completing shorter distance races are associated with the iconic Ironman emblem.
Call it an Ironbaby, I don’t care – I think it’s awesome.
Why the sudden move to shorter distances? Ironman is making this move due to the growing popularity of triathlons. The number of racers grew to 1.2 million U.S. triathletes in 2009, a 50% jump from 2007, according to the Sporting Goods Manufacturers Association. And on that note, I agree with racer Mark Allen, “….World Triathlon’s move into shorter, Olympic distance triathlons is a smart business move. But as an athlete, he says the 5150 series can’t compare with the traditional Ironman.”
These lids will be peeled for the locations. Did you hear that swimming pool?! It’s rematch time.
Oh, did you say you want MORE sweet news?! Just because I’m going sugar free, doesn’t mean the family is.
Mikey Likey: I get to see this punk next week and if there’s one thing about going to my bro’s house, it’s the fact there will be a candy jar on his living room table waiting for me. This jar is filled with Hershey Kisses year-round – Candy Cane at Christmas or the Cherry Cordial for Valentine’s. And for Halloween, y’all may have seen the Candy Corn kisses, but how about PUMPKIN SPICE this year! There is also Caramel Apple running around store shelves. I don’t know what rock I was hiding under last year when these came out. Look at all the varieties.
Sound off, thoughts on Ironman’s decision to expand into shorter races? If you were a Hershey Kiss, what flavah would you be?!